Robust Intelligence

ML Integrity, Delivered

Branding, Product
Notebook presenting the Robust intelligence website created by Zypsy

2022

Ongoing

Robust Intelligence

Robust Intelligence provides a platform for securing AI deployment. The Robust Intelligence Model Engine (RIME) integrates seamlessly into AI life-cycles to eliminate risks, allowing data scientists to focus on business needs.
Yaron Singer photo
CEO
Yaron Singer
Kojin Oshiba photo
COO
Kojin Oshiba
Backed by
Sequoia
Engineering Capital

Founding story

Founders, Yaron Singer and Kojin Oshiba, are on a mission to secure AI deployment and instill integrity in AI-based decisions. Robust Intelligence was founded by machine learning professors and researchers from Harvard in 2019.

Their team previously built bleeding-edge AI systems at companies such as Google, Microsoft, Facebook, Uber, Quora, Salesforce, Wish and machine learning startups. With Robust Intelligence, the team is translating their years of research and rare industry experience on robust machine learning into a platform.
A notebook with Robust Intelligence website on the screen
Image of a iphone with the Robust Intelligence app logo on screenImage of a iphone with the Robust Intelligence app logo on screen
A notebook with Robust Intelligence website on the screenA notebook with Robust Intelligence website on the screen

The challenge

Working in collaboration with Robust Intelligence, we have been tasked with providing a brand platform and developing a multitude of assets that accurately capture the power of their products and solutions.

The solution

To date, Zypsy has delivered a refined brand vision, strategy, and identity. We redesigned the logo and designed the product from the ground up. Each asset reflects the secure and elegant solutions that Robust Intelligence offers users.
Robust Intelligence Brand logo
A outdoor with Robust Intelligence advertising
Robust Intelligence's logo was designed to reflect the security they provide to customers and to communicate the leading-edge technology behind their solutions. Multiple lines intersect to form a three-dimensional square that is simultaneously multifaceted and solid.

A hero animation was created to represent the all-in-one nature of Robust Intelligence as a solution for businesses. Hundreds of dots come together to form an ever-shifting mass representing the continuous learning and adapting of AI/ML. Messaging was crafted throughout the website to tell the story of the solutions that Robust Intelligence provides, as clearly as possible, and to reinforce the brand's standing as an industry leader.
A outdoor with Robust Intelligence advertisingA outdoor with Robust Intelligence advertising
A mobile with Robust Intelligence website on the screenA mobile with Robust Intelligence website on the screen

“Working with Zypsy is a delight. They continuously deliver incredible results at startup pace. The Zypsy team understands our company and products at a fundamental level. We can’t imagine a better partner on this journey.”

Yaron Singer photo
Yaron Singer
CEO