Piccolo

Implementing self-ordering at restaurants

UI/UX design of an application that customers at sit-down restaurants can use to place their orders and pay for their meals

Project Type

UI/UX Design

Format

Tablet App

Time to Complete

4 weeks

Cost

-

Idea

An app that allows customers to order their meal through a digital menu at their respective tables. To elevate the UX, it also lets customers customize their selections, filter based on dietary needs and track their order's progress. The app was designed with two things in mind - provide convenience for customers and increase efficiency within the restaurant.

Analysis

While designing this app we had to make sure that it was intuitive and easy to use, but still effective in mining the data that needed to be collected. To do this, we researched what the most common asks amongst restaurant patrons were and what was most important to them in a menu. We then used this information to identify what details to include for each item, where it was placed on the screen, and what features would be most useful and helpful to them in making a selection.

Visual Exploration

Our inspiration for the app’s design was California’s farm-to-table culture and contemporary Italian food. To represent this we played around with different color themes from dramatic dark colors to an all-white minimalist look, but finally settled on using a mix of earth tones. In terms of typography, we wanted something that was clean, but not harsh - a serif font fit this the best.

Solution

After adding to the cart and placing an order, customers are able to monitor the status of their order. Finally, once they have finished their meal, closing out and paying is made easy and seamless through the app’s payment page. After adding to the cart and placing an order, customers are able to monitor the status of their order. Finally, once they have finished their meal, closing out and paying is made easy and seamless through the app’s payment page.