The Next Generation of ADHD Support
Founding story
For those living with ADHD, symptoms like poor organization and memory can lead to shame and anxiety. CEO and founder Jason, who has ADHD himself, aims to provide the support and tools others need to thrive.
Comigo offers affordable, AI-powered mental wellness and productivity support that is accessible and always available for those with ADHD.
Comigo offers affordable, AI-powered mental wellness and productivity support that is accessible and always available for those with ADHD.
The Challenge While Comigo is an AI-based product, its brand is fundamentally human. Our task was to develop a brand strategy and visual identity that reflects their mission to support people with ADHD.
THE SOLUTION
Zypsy developed a brand strategy that gives a voice to the experience of living with ADHD and focuses on the story of how Comigo transforms lives through tailored support.
The homepage features a tangled design reflecting the cognitive disarray of ADHD. As users scroll, the tangle transforms into a single line, symbolizing Comigo's role in guiding people from disorder to order.
The Journey Begins
In creating a fun and meaningful new logo, our team focused on the theme of journeys, highlighting how Comigo guides people every step of the way.
A knotted "M" reflects the twists and turns of the ADHD experience, while expressing a sense of togetherness. The playful font warmly projects Comigo's welcoming and supportive personality.
A knotted "M" reflects the twists and turns of the ADHD experience, while expressing a sense of togetherness. The playful font warmly projects Comigo's welcoming and supportive personality.
Zypsy’s design team combined an abstract representation of users' journeys with product screens to showcase Comigo's features and benefits.
From complexity
to clarity
to clarity
After a series of collaborative sessions with the Comigo team, our strategy is two-fold, positioning them both as constant support for people with ADHD and as an effective tool for therapists and coaches.
At the core, Comigo is a brand and product dedicated to helping people on their personal journeys to a better life.
Comigo’s mission is to leverage AI to deliver intelligent, always-on mental health and productivity support in a single app — providing affordable and effective tools to help people with ADHD flourish.
Always on.
Always available.
Always by your side.
Always available.
Always by your side.
Reflecting their mission, warm and solution-focused messaging positions Comigo as a bridge between therapists, coaches, and their patients.
Bold, bright, and totally unlike anything else in the support industry, Comigo's visual branding zigs where others zag.
Human imagery highlights Comigo’s mission to support individuals and celebrate their journeys.
“I needed a brand that stands out, and Zypsy delivered in a big way. They immersed themselves in our vision, became part of our team, and helped us refine our positioning. Their designs across our website, social media, and app look amazing, and the positive feedback keeps rolling in. I'm thrilled with the results and highly recommend them!”
Jason Curry
CEO
,
Comigo
Messaging targeted at therapists and coaches was developed based on industry insights and conveys Comigo's long-term financial benefits.
Powered by AI technology but human by design, Comigo is delivering the next generation of ADHD support. We proudly continue to support Comigo on their mission to transform the lives of those living with ADHD.
