Modular Data Infrastructure For AI
Client
Covalent
CAPABILITIES
Branding, Web, Product
Partners
1kx
Coinbase
Date
2024
Zypsy guided Covalent through a complete rebrand, reinforcing its mission of democratizing access to blockchain data while highlighting its recent shift to focusing on Ethereum.
Accompanying the launch of their network token (CXT), we developed a new identity for the brand, symbolizing a new era for the company at the forefront of the next generation of the internet.
Accompanying the launch of their network token (CXT), we developed a new identity for the brand, symbolizing a new era for the company at the forefront of the next generation of the internet.
Founding story
Serial entrepreneur Ganesh Swami wanted to improve trust in the blockchain by ensuring long-term access to historical data across multiple chains.
Covalent aims to be a community leader, shaping trends in the web3 space and allowing users to easily navigate the blockchain data landscape without the need for costly and inefficient in-house tools or reliance on centralized data hoarders.
Covalent aims to be a community leader, shaping trends in the web3 space and allowing users to easily navigate the blockchain data landscape without the need for costly and inefficient in-house tools or reliance on centralized data hoarders.
The new brand identity embodies our digital future. The bold colors and sleek typography don’t just grab attention - they signal Covalent's standing as a leader in the Web3 space.
Impactful design and clear messaging ensures Covalent's mission resonates across cyberspace.
the challenge Covalent’s recent shift to focusing on Ethereum sparked the need for a dynamic rebrand that reflects their commitment to long-term access to blockchain data.
Our mission was to encapsulate their values of transparency, inclusivity, and community to help developers and investors navigate the blockchain and shape the future of Web3 together.
Our mission was to encapsulate their values of transparency, inclusivity, and community to help developers and investors navigate the blockchain and shape the future of Web3 together.
the SOLUTION To signal their new dawn, we reimagined Covalent’s brand with a bold focus on Ethereum and data democratization. With a striking cyberpunk aesthetic, we crafted a narrative that positions Covalent as a pioneering force in Web3 innovation.
We created cyberpunk-inspired art and iconography for Covalent’s website. This immersive design not only reflects their innovative spirit but also captures the essence of the blockchain landscape, inviting users into a vibrant, futuristic experience.
Standard imagery was not suitable for presenting the complex concepts at the heart of Covalent. Our design team developed a set of pictograms to clearly communicate complex ideas, while also serving as examples of the brand’s art direction for future reference.
Product design The updated interface features a clean design, clear typography, and intuitive icons, making complex data accessible through engaging charts.
The intuitive interface presentsinformation clearly, allowing for a smooth user experience.
By transforming their brand and showcasing their dedication to preserving historical blockchain data, we inspired trust and engagement, driving Covalent’s vision for the future of decentralized information.
